The clip circulates mainly as a Brazilian WhatsApp audio and soundboard meme, shared under Paulo Guina's name with the phrase abre esse rabo as its identifier. Its popularity comes from how quotable and abrupt the shout is, making it easy to forward, remix into edits, and reuse as a reaction without any context. Like many Portuguese-language audios, it spread through group chats and meme pages rather than a single official release, and it remains used because the crude delivery still surprises first-time listeners.