The phrase is Russian slang, a clipped, informal way of telling someone to go away, and it has circulated online as a short reaction sound rather than coming from a single film or show. Russian-speaking creators drop it into memes, pranks and chat-style videos because it needs no translation for its audience to feel the attitude. Its brevity helps it travel: at just over a second long, it works as a punchline on its own and is easy to reuse across edits, keeping it in rotation as a quick, rude brush-off.