The sound comes from Rick and Morty, the animated series centred on scientist Rick Sanchez and his grandson Morty. In this moment Rick reacts to Diane and Beth being killed by a bomb, a defining loss in his backstory. Clips of the scream later circulated on soundboards and in edits as a scream meme, detached from the scene and reused for exaggerated grief. Its continued use comes from that contrast, a genuinely painful moment repurposed to mourn trivial losses for comic effect online.
About this sound
Rick Sanchez screams Noooo in this Rick and Morty clip after Diane and Beth are hit, used for dramatic loss, fails and shocked reactions online.
This clip captures Rick Sanchez letting out a long, broken Noooo as the horror of what just happened hits him. The voice cracks from disbelief into raw grief, stretching the word far beyond a normal shout. It is not played for a punchline in the scene itself, which is why it lands so hard when reused elsewhere. Viewers instantly read it as the moment something loved is lost and nothing can be undone, making even small setbacks feel suddenly huge and tragic when the sound is laid over them.
