Mario first became a global gaming icon with Nintendo's platform games in the 1980s, and the character's jump has been one of the most recognisable actions in video games ever since. Short clips of that rising jump noise spread through gameplay videos, edits and meme compilations, where it became shorthand for any leap, dodge or sudden burst of energy. It remains popular because almost everyone recognises it instantly, even without seeing Mario on screen, and because its under-a-second length fits neatly into short-form video.