Schön war die Zeit comes from the repertoire of Freddy Quinn, the Austrian born singer who became one of the most popular schlager stars in postwar Germany. His songs about sailors, travel and homecoming shaped German popular music in the 1950s and 1960s, and this refrain distills that signature nostalgia into a single memorable line. Shared online as a short clip, it now travels far beyond schlager fans, appearing whenever creators need an instantly recognisable, old fashioned way to say a time was beautiful and is now over.