The clip circulated as a short-form meme on YouTube Shorts, where its existing description notes it is that one song viewers kept hearing across the platform. Its title comes from the nine-minute snooze interval familiar from phone alarms, a detail viewers recognise immediately. Creators reused the audio as a reusable template for tired characters, late wake-ups and procrastination jokes, often alongside other sleep and snoring sounds in compilations. Because the premise needs no dialogue or context, the sound travelled easily between unrelated videos and kept resurfacing whenever a sleepy punchline was needed.