Super Mario World was released for Nintendo's Super Nintendo Entertainment System in 1990, and its game over music became one of the most recognisable sounds from the 16-bit era. The tune appears when a player exhausts Mario's remaining lives and must restart, making it closely tied to failure in the game itself. As retro gameplay clips, speedrun fails and reaction videos spread online, the jingle was reused far beyond its original context as instant shorthand for losing. It endures because almost anyone who played the game, or watched someone play it, recognises the ending within a few notes.