StarCraft is Blizzard Entertainment's real-time strategy game, first released in 1998, in which players harvest minerals and vespene gas to build bases and armies. When a player tries to train a unit or construct a building without enough gas, the game plays this short announcer warning. The line became familiar to millions of players through long sessions of multiplayer matches, and later spread through gameplay clips, streams and memes where it signals any shortage, from in-game resources to everyday budgets.
About this sound
The StarCraft voice line warning players they do not have enough vespene gas to build units. Meme creators use it when a plan fails for lack of resources.
This is the calm, slightly robotic announcer voice from StarCraft telling the player that there is not enough vespene gas to complete an action. The line is short, clear and instantly recognisable to strategy gamers, delivered in a flat, matter-of-fact tone that makes a failed build attempt feel both frustrating and funny. Because vespene gas is one of the game's two main resources, hearing it usually means a plan has to pause, change or wait for more harvesting. In videos and streams it works as a deadpan punchline for running out of money, time, energy or supplies in real life.