The clip spread on TikTok in late 2023 as part of the gyat and rizzler slang wave, where users turned the line into a short singalong meme song. It was shared as a parody chant rather than a chart release, remixed over anime edits, gaming clips and people filming exaggerated walks. Its mix of Gen Alpha slang made it instantly quotable for younger audiences, and it kept circulating because the melody is simple, repeatable and easy to lip sync, even for viewers hearing the phrase for the first time online today.