The clip comes from a home video of Santiago Pasman, nicknamed El Tano, watching River Plate lose its relegation playoff against Belgrano in June 2011 and fall to the Nacional B for the first time in club history. The full reaction was uploaded to YouTube and spread across Argentina and Latin America as a symbol of fan suffering. Short excerpts, especially the estamos en la B line, were later reused in edits, chats and reaction videos far beyond football.