The line comes from AquaticNeptune's SpongeBob Plug 'n' Plays video, which pairs SpongeBob clips with Shrek, and it was lifted as a standalone sound because the delivery is so blunt and memorable. Shared through meme soundboards and short-form edits, it quickly became shorthand for possessive, food-related humour, especially in gaming and reaction videos. Its appeal has lasted because the situation is universal: almost everyone has fought over the last bite, and the clip says that feeling in five seconds.