Five Nights at Freddy's is an indie horror game released in 2014 by Scott Cawthon, built around night shifts at a pizza restaurant patrolled by haunted animatronics. The scream became famous through early let's play videos, where the sudden jumpscare and game over became the series signature moment. As the franchise expanded across sequels, the same style of distorted shriek remained linked to the brand. Online, creators lifted the clip for memes, edits and reaction videos, keeping it in circulation long after the original release as a shorthand for an instant horror scare.