With no single famous scene attached to this version, the clip circulates mainly as a generic reaction sound on meme pages and short-form video feeds. Its appeal comes from its simplicity: the phrase is instantly understood, even out of context, and it fits almost any moment that looks odd, broken, or unexpectedly funny. Because the line is short and easy to loop or caption, creators reuse it for reaction edits, commentary videos, and fail compilations, keeping it in rotation long after newer reaction sounds appear.
About this sound
A short confused reaction clip asking what is this, used by creators to react to strange, unexpected or confusing moments in videos and memes.
This six-second clip captures a bewildered voice asking what is this in a slow, drawn-out way, as if the speaker has just stumbled on something completely unexpected. The delivery is casual and slightly slurred, which makes the confusion feel genuine rather than performed, and the short length keeps the punchline tight. When it drops over a strange image, an odd product, or a plot twist that makes no sense, it instantly frames the moment as baffling. Viewers recognise the feeling immediately, so the sound works as a quick shorthand for disbelief, curiosity, and comic surprise without needing any extra explanation.