Originally released in 1993 by Trinidadian-German singer Haddaway, What Is Love became a global dance hit and later a cultural touchstone through 1990s comedy sketches and internet memes. Slowed-down edits emerged as part of the slowed and reverb trend on YouTube and TikTok, where creators stretch familiar songs for sad or nostalgic edits. That slower treatment gave the upbeat track a second life, making it a go-to choice for emotional montages and ironic meme videos years after its release.
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A slowed-down version of Haddaway's What Is Love, with its iconic chorus stretched into a dreamy, melancholic groove often used in sad edits and meme videos.
This clip takes the instantly recognisable chorus of Haddaway's 1990s dance hit and slows it down, dropping the pitch and stretching each note so the upbeat original feels suddenly dreamy and wistful. The familiar 'what is love' hook still cuts through clearly, but it lands softer and heavier, with a hazy, late-night quality that makes it feel more emotional than celebratory. Played over a video, it instantly changes the mood, turning a funny moment bittersweet or a quiet scene into something oddly cinematic and nostalgic.
