Put it at the turning point of a prank edit, right after the setup and just before the reaction shots. Follow it with the Shocked Meme Sound Effect for the target's reaction, then close with Oh No No No Laugh once everyone is in on the joke.
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This is a brief voice clip built around one shouted 'gotcha', lasting just under three seconds. The delivery is playful and gloating, turning a caught-out moment into something funny rather than harsh, and giving the listener an instant sense of triumph. It is credited to Bro Team Pill, whose short reaction sound is made for marking the reveal in a prank or trick.