The Pata drum comes from Patapon, the rhythm strategy game series for the PlayStation Portable in which players beat drums to command a small army. The word Pata is part of the marching command players repeat to move their Patapons forward, so the drum sound became closely linked to that steady advance. Clips of the beat spread through gameplay videos, edits and soundboards, where fans reuse it outside the game. It remains popular because it is instantly recognisable to players and works as a short, rhythmic cue for marching and movement.