The slap-bass Seinfeld theme was composed by Jonathan Wolff for the NBC sitcom Seinfeld, which ran from 1989 to 1998. The minimalist funk groove played between scenes became shorthand for observational comedy about everyday awkwardness. Online, the riff was clipped into short meme edits for fail videos and cringe moments, often alongside the Directed by Robert B Weide meme for the same punchline effect. This faded version is cut for clean looping in edits, which keeps it popular with short-form creators.