Juan Carlos Bodoque is the star reporter from 31 Minutos, the Chilean puppet news show that first aired in 2003 and became a cult favourite across Latin America. Clips of his outbursts circulate widely as reaction audios, especially in Chile where the slang in this phrase is immediately understood. The line spread through shares, remixes and chat audios because it compresses a familiar character, strong local humour and an overblown telling off into one recognisable sound that Spanish speaking audiences still quote online today.