Online, the clip is best known as the Hehe Boi laugh, a short reaction sound that spread through meme edits and short-form videos where creators needed a quick, mischievous chuckle. It is often linked by viewers to Ainsley Harriott, whose expressive laugh made it instantly recognisable, and it has stayed popular because it needs no context to land. At under two seconds, it fits easily at the end of a joke, over a reveal, or as a punchline on its own, which is why new edits keep reusing it years after it first circulated.