Highest in the Room is a song by Travis Scott, released as a single in October 2019. It became his second song to debut at number one on the Billboard Hot 100, helped by a widely shared music video and its use across social media. The track's dark, minimal production made it easy to sample for short edits, and creators on TikTok and Instagram began using the opening seconds for transitions, reveals and hype clips. That short-form use has kept the hook familiar long after its chart run.