On Sight is the opening track from Kanye West's 2013 album Yeezus, known for its abrasive electronic production and minimalist industrial sound. The intro became popular separately from the full song online because its first seconds work as a standalone impact cue. Editors and meme creators began isolating it for entrances and reveals, helped by searches for on sight memes. Its continued use comes from how instantly recognisable the distorted opening feels, even when listeners only hear a few seconds out of context.