We Will Rock You was released by Queen in 1977 on the album News of the World, written by guitarist Brian May as a song audiences could perform themselves using only stomps and claps. It quickly became a fixture at sports stadiums around the world, where crowd cheering and stomping support their team and intimidate opponents. Decades later the rhythm still works in short videos because it needs no lyrics to be understood, instantly signalling competition, confidence and a crowd ready to erupt.