The phrase took off in summer 2024 after a viral street interview clip spread across TikTok, where a young woman's cheeky answer about intimacy became instant slang. Short edits, remixes and reaction videos turned the line into a catchphrase, and creators began lifting the audio for their own posts. It spread because the wording is short, memorable and easy to pair with a knowing look or a joke. Today it still appears in thirst traps, dares and comedy edits because audiences recognise it immediately.