The line comes from Need for Speed Undercover, the 2008 racing game from EA, where Lt Keller is a police contact who guides the player through undercover work against street racing gangs. Short voice lines like this were lifted from gameplay and cutscenes by players and shared on soundboards, where the stern warning stood out from the engine noise and chase music. It has stayed in use because it is instantly recognisable to racing game fans and works as a quick, dramatic cue for danger in edits, streams and memes.