Skyrim, developed by Bethesda Game Studios and first released in 2011, became famous not only for its open fantasy world but for how many times it was re-released on new systems, from later consoles and handheld devices to special and anniversary editions. That endless cycle turned buying Skyrim into an internet in-joke, repeated in memes, parody videos and gaming commentary whenever another version appeared. The clip works because almost every gamer already knows the joke, so the reference needs no setup.