Call Me Maybe became a worldwide pop hit for Carly Rae Jepsen in the early 2010s, and its catchy chorus made it a natural fit for short clips and reaction edits. This version features Tiffany of Girls' Generation, whose bright vocal gives the familiar hook a K-pop colour. As the song kept circulating through covers, videos and soundboards, the eight-second snippet survived because it is instantly recognisable, easy to place and light enough to suit jokes about calling, texting and waiting for a reply.