Devour is a cooperative horror game in which players try to banish a possessed cultist, and Molly is the character whose taunts players hear during a run. The short 'Die Bitch' line comes from her in-game dialogue and was clipped by players for soundboards, where short villain lines travel easily between gaming edits, reaction videos and memes. Because it is under two seconds and instantly recognisable as a hostile dismissal, creators keep returning to it whenever a clip needs a blunt, character-driven insult rather than a generic sound effect.