Growl sounds like this became a staple of short form horror and gaming edits because they communicate threat without any dialogue. Clips tagged as a figure growl are shared on soundboards for quick reuse in jumpscares, roleplay scenes, and monster reveals, where a few seconds of low rumbling is enough to change the mood. The anger in the tone separates it from a simple roar, making it useful when a creator wants a character to seem provoked, territorial, or about to attack rather than just loud.