Navi is Link's fairy companion in The Legend of Zelda: Ocarina of Time, released for Nintendo 64 in 1998, and she calls out Hey Listen whenever she has advice or spots something important. Players heard the alert so often during long adventures that it became a running joke about helpful but persistent companions. Clips of the call later spread through gameplay videos, memes, and remixes, where it was reused far beyond Zelda itself. It endures because it is instantly recognisable, short enough to drop anywhere, and perfectly suited to moments of interruption.