The line became famous through Friends, the American sitcom that ran from 1994 to 2004, where Joey Tribbiani, played by Matt LeBlanc, used it as his go to approach whenever he met someone he liked. Clips and quotes spread widely in reruns, compilations and later on social media, turning the phrase into shorthand for confident, slightly cheesy flirting. Its stretched delivery made it easy to isolate as a short audio clip, which is why creators still reuse it for introductions, reactions and meme edits today.