This version circulated on user soundboards as an updated take on the I'm evil clip linked to Kanye West, with listeners searching specifically for the phrase as spoken by him. The clip spread through short form edits and meme pages where brief celebrity voice lines are reused as reaction audio. Its popularity comes from how reusable the line is without needing context from a longer interview or song. It remains in rotation alongside other short rap and viral voice memes that creators drop into edits for instant character.