The clip is best known through its Kiwifails association, where the line that was horrible is used as a short, dismissive reaction to a failed shot. Online, it has circulated as a standalone reaction sound rather than as part of a longer scene, which has made it easy for editors to lift and reuse. Its appeal is its simplicity: one plain judgement, delivered without exaggeration, can close a fail, undercut a boast, or add a punchline to an otherwise ordinary miss. That reusable, instantly understood tone is why it keeps appearing in short-form edits.
关于此声音
A short reaction clip from Kiwifails saying that was horrible after a failed shot, used by creators to mock a bad attempt or mishap in memes and short videos.
This five-second clip captures a blunt, deadpan reaction delivered right after a kiwi-related shot goes wrong, with the speaker flatly declaring that the attempt was horrible. The delivery is dry rather than shouted, which makes the judgement land harder, as if the outcome was obvious to everyone watching. There is no music or extra noise to soften it, just a short, cutting verdict that pauses the action and lets the failure sink in. For viewers, it works as instant commentary, turning an awkward miss into a joke by stating what they were already thinking, and it fits at the end of a clip or before a replay.