The Madeira joke grew from League of Legends ranked culture, where Bronze was long the lowest official tier and players invented Wood as an even worse level below it. In Brazil that became Madeira, often split into divisions like Madeira V. Tying the joke to Maokai adds another layer, because the champion is a living tree. The phrase spread through Brazilian streams, montages and chat slang as a light insult for very low ranked mistakes, and it remains a quick shorthand in that community today.