Marjan de Heks appears as a short user-uploaded clip on soundboard sites, where its appeal comes less from a famous source than from the name itself and the over-the-top delivery. Short, name-based shouts travel easily because they can be dropped into almost any video, and this one is mainly shared as a prank or reaction sound for calling out someone called Marjan. Its low-key, inside-joke quality keeps it in use among small creator circles rather than as a mainstream meme, which is part of its charm.