Ragebait is internet slang for content that is deliberately provocative, posted to trigger outrage, arguments and engagement rather than to make a serious point. The term spread through social media comment sections, reaction videos and meme pages, where users began naming the tactic instead of falling for it. As a sound, it works as shorthand for that shared understanding, letting creators signal that a post is bait in seconds. Its continued use comes from how common the tactic remains across feeds, comments and short-form video.