The line comes from Nikocado Avocado, the mukbang YouTuber known for dramatic, theatrical rants aimed at his critics and former collaborators. In the original context he presents himself as a mastermind who anticipated backlash and drama, and the clipped phrase was lifted from that rant and reposted across TikTok and meme pages. It spread because users could apply the same mastermind claim to any small win, prank or fictional villain edit, turning a personal rant into a universal format for claiming you outplayed everyone.