Place it just before the reveal in an edit, then follow it with the shocked reaction for the payoff, and bring in the running meme when the chase scene starts after it.
关于此声音
This 17-second Valakas Lowpass clip is a muffled, filtered version of that sound, with its higher frequencies softened into a dull, heavy wash. It feels ominous and oddly funny at once, like a distant rumble heard through a wall, making it suited to dramatic reveals and deadpan pranks.