Minecraft is a sandbox game where players craft, build and survive, and its drinking sound is one of its small in-game audio cues for consuming potions, milk and other drinkable items. Because the game has a huge online audience, that gulp has become familiar far beyond a single play session, appearing in Let's Play videos, short edits and meme clips whenever a drink is shown or implied. It remains useful because it is short, instantly recognisable and tied to a moment of recovery, preparation or comic relief.