The clip is associated with Hololive VTuber Shirakami Fubuki, whose cheerful, fox-themed persona has made her voice lines popular with fans who share short moments from streams and videos as soundboard clips. This particular line spread because it is short, instantly understandable, and easy to reuse across food videos, reaction edits, and VTuber fan content. Its appeal has lasted because hunger and excitement over a burger are universal jokes, and Fubuki's energetic delivery gives creators a ready-made reaction that needs no explanation.