Game on is the traditional call used in darts to signal that a leg has begun, and Huw Ware is one of the sport's most recognisable voices for delivering it. As a referee and master of ceremonies at major televised darts events, his clear, upbeat delivery has become familiar to viewers who follow the sport on television and online. Short clips of the call circulate among darts fans and editors because the phrase instantly sets up competition, and its one-second length makes it easy to drop into short-form videos, streams and reaction edits without breaking their pace.