IVONA was a text to speech developer known for natural sounding voices sold for accessibility, navigation and media production, and Amazon acquired the company in 2013. Eric became one of its most recognisable English voices in the IVONA 2 range, widely ripped and reused in online videos during the early 2010s. Creators adopted the voice for reading copypastas, game commentary and joke narrations, and its slightly mechanical delivery later became nostalgic shorthand for that era of internet TTS humour.