The phrase is Portuguese for look at his life, and the clip is associated with the Twitch channel o_cohen listed in its source description. At just 1.68 seconds, it works as a self-contained reaction rather than a longer quote, so it travels well in short edits, streams and group chats. Its appeal is the familiar tone of commenting on someone else's comfort or good fortune, which lets viewers understand the joke immediately even when they encounter the sound outside its original broadcast context.