Because the clip is so short and its Polish wording is instantly recognisable even to listeners who do not speak the language, it circulates mainly as a reaction sound in short-form edits and meme compilations rather than as part of a longer song or scene. Creators reuse it to signal disbelief, to question an odd claim, or to break tension with a sudden, out-of-context question. Its appeal has stayed narrow but durable: the phrase is easy to quote, easy to place, and works without any visual explanation.