The term Vasto Lorde comes from Bleach, where it describes the most powerful class of Hollow, and fans associate this scream with Ichigo Kurosaki's unleashed Hollow form during his battle with Ulquiorra in the Hueco Mundo arc. The moment became one of the series' most replayed transformations because of its raw, unsettling intensity. As clips circulated on YouTube, TikTok and soundboards, editors began reusing the scream outside its original scene as shorthand for a character losing control or reaching terrifying new power.