Baldur's Gate 3, released by Larian Studios in 2023, introduced Astarion as a witty vampire spawn companion who can become a close ally and romance option. Lines like this one circulated widely in fan edits, reaction videos and short-form clips, where players reused his flirtatious delivery outside the game's dialogue scenes. Its popularity grew alongside the game's large online fandom, especially among players who enjoyed his teasing personality. It remains a shorthand for playful affection in BG3 communities, instantly recognisable even without gameplay footage.