Snapchat launched in 2011 as a photo messaging app and later added voice and video calling, which made its incoming call ringtone familiar to millions of users. As short meme sounds spread across video platforms and soundboards, the ringtone was clipped on its own and reused outside the app as a fake notification. It now sits alongside clips like the Discord call sound and the Nokia ringtone in prank edits, where a recognisable phone tone does the storytelling. Its popularity continues because almost every viewer knows exactly what that cheerful ringing is supposed to mean.