King of the Hill is an American animated sitcom created by Mike Judge and Greg Daniels that first aired in 1997, centred on Hank Hill, a straight-laced Texas propane salesman, and his son Bobby. Hank's dry, disapproving way of speaking became one of the show's signatures, and short lines like this one were later clipped and shared as reaction sounds. As the series found a second life through streaming and social video, the clip spread among fans who use Hank's voice to judge odd behaviour, keeping a familiar catchphrase in circulation long after the original episodes aired.