The E meme grew around YouTuber Markiplier in 2018, pairing his face with Lord Farquaad from Shrek and a single spoken letter. It spread through Reddit, YouTube and other meme edits built on surreal, out of context humor rather than a traditional joke. The clip version isolates that deep E vocal, so creators can reuse it without the image. It remains popular because it is instantly recognizable, fits almost any awkward moment, and signals ironic humor in under two seconds.