The clip comes from Brazilian football supporter culture and is tied to Flamengo, whose fans are known as the Mengão, with the title referencing the Bonde do Mengão chant tradition. In Portuguese, essa ai passou roughly means that one has passed, a natural shout when a ball, chance or player goes by during a match. Shared as a two-second excerpt on soundboards and in short video edits, it travelled beyond stadium footage into football memes and reaction clips, where its brevity and crowd energy keep it useful for marking a moment that just slipped past.