The sound comes from Five Nights at Freddy's, the 2014 point and click horror game created by Scott Cawthon, where the animatronic bear Freddy Fazbear attacks the player with a sudden full screen jumpscare. That moment became one of the most clipped and parodied parts of early Let's Play culture on YouTube, as streamers' shocked reactions helped the game spread far beyond horror fans. As FNAF grew into a long running franchise, the scream was reused in fan games, remixes and short meme videos, and it remains a shorthand for an instant, over the top scare.